Since being founded over 100 years ago, NewGround has successfully designed or built over 15,000 facilities, ranging from large corporate headquarters to dynamic retail experiences.
NewGround has been in business for over 100 years, creating customer centered banking experiences on the bleeding edge of the industry. With that storied history in banking, NewGround decided to leverage their expertise and enter the market of the modern Healthcare Center. But to take on a challenge of this scale, they were going to need help communicating their message to a whole new client base.
NewGround developed "The Patient Journey", a completely new paradigm for strategizing development of their healthcare centers. To explain this concept and to make a strong first impression with potential clients, they enlisted the Digital Media team to help craft a new video.
Armed with a beautiful new video that captured their unique story, NewGround was ready to take on a whole new industry, and now had a partner by their side for every step of their new adventure.
By setting the bar for the industry with its unique business model, they have become one of the most respected firms in the IT space.
Rob Reeg, President, Technologies & Operations of MasterCard Worldwide
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