Something Extra:
Episode 092: Prioritizing the Value of The Customer with Alex Melvin

We've all heard the phrase, "the customer is always right," and Alex Melvin, CEO of Rural King, gives it a more meaningful definition. Learn how prioritizing giving value to the customer is the best thing you can for your business.

Bio: As the third-generation CEO of Rural King, America’s Farm and Home Store, Alex Melvin carries with him a legacy and heritage. He started helping at the age of 5 and has come a long way.

Alex's Something Extra: Care and focus on your people; grow them – raise them up.

Links and Mentions:
Rural King
Church Week – Aug 2–15

Credits:
- Lisa Nichols, Host
- Scott Crosby, Executive Producer
- Daniel Williams, Recording Engineer


TRANSCRIPTION

Episode 126: Learning to Listen with Syd Ryan

Episode 126: Learning to Listen with Syd Ryan

Do you know the secret sauce of how to establish relationships with your customers? In this 126th episode of Something Extra, Lisa and Syd discuss...

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