Industry Insights

Is Your Business Using AI to Its Full Potential?

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Artificial intelligence has come a long way and is no longer the stuff of science fiction. In fact, smart businesses use AI every day in all different sorts of ways. If your company isn't making use of artificial intelligence or isn't using it wisely, you could be putting yourself at a competitive disadvantage.

So how should you be using AI to its full potential? Four key ways you should incorporate artificial intelligence into your business operations include:

Using chatbots and virtual assistants.

AI can be used to answer simple customer questions, especially in times of high demand, so clients can get answers in a more timely manner.

Generating insights from data.

Your company can access a wealth of information about current and potential customers – but what do you do with it all? If you make effective use of machine learning to analyze data points quickly, you can be far more effective at learning from the information you are able to collect.

Making unstructured data analyzable.

Only a very small percentage of available data is currently structured in a manner that can be effectively analyzed. As much as 80 percent of all data is unconstructed, difficult to access and hard to analyze. Because artificial intelligence can process and sort information, much more quickly and effectively than people can, the advancement of AI is going to make it possible to access and analyze substantially more information than at any time in the past. Access to currently unstructured data should make decision-making and process development much easier for your organization.

Automating manual processes.

Automation can save substantial time and energy by ensuring tasks are done more quickly and efficiently. Robots can handle everything from working in factories to doing legal discovery, and your business can find ways to implement robotic processes that can run continually to maximize efficiency.

Technology Partners can help you put together a personalized plan for using artificial intelligence efficiently and effectively. To find out more, give us a call today!

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